Innovation management - What Swiss industrial companies can learn from technology start-ups
Learning from start-ups
From an economic point of view, an innovation is something new that is of benefit to an organisation or society, whereas innovation management involves the systematic planning, management and control of innovations. In industrial companies, innovation is often associated with the development and introduction of new products. However, innovations can relate to a wide range of topics. A rough distinction can be made between two areas: Innovations for customers and markets and innovations to increase operational efficiency.
